Swati Singh – Medium

Swati Singh

Can ‘Quality’ Content guard the media industry against Tech-Titans’ dominance?

We, marketers, have heard or used the quote ~ ‘Content is the King’ several times in our career. Whether we agree or disagree with it…

4 min readNov 15, 2020

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Can ‘Quality’ Content guard the media industry against Tech-Titans’ dominance?

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Swati Singh

Direct-to-Consumer Sales Model — A Silver lining for your E-Commerce

A lot has changed in the e-commerce landscape since the pandemic, and so has consumers’ behaviors. While shoppers continue to explore…

4 min readNov 8, 2020

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Direct-to-Consumer Sales Model — A Silver lining for your E-Commerce

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Swati Singh

Customer Journey Map 101

Something common to all e-commerce businesses today is that they want to create a lasting first impression in the minds of their customers…

5 min readNov 1, 2020

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Customer Journey Map 101

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Swati Singh

Have you adapted to Digital Wallets in the era of social distancing?

One of the most incredible works of the FinTech industry is the creation of digital wallets or e-wallet. Personally, the convenience of…

5 min readOct 25, 2020

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Have you adapted to Digital Wallets in the era of social distancing?

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Swati Singh

Do you have a Landing Page to Promote your App?

Oftentimes you must have noticed that most people around you have their eyes glued to their smartphones. So, what’s keeping everyone so…

5 min readOct 18, 2020

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Do you have a Landing Page to Promote your App?

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Swati Singh

Is Shopping Cart Abandonment retarding your E-Commerce Business?

Last week, as I walked towards the Subway on my way back home, my eyes were fixated on a lemon yellow blazer displayed at the Ann Taylor…

5 min readOct 11, 2020

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Is Shopping Cart Abandonment retarding your E-Commerce Business?

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Swati Singh

Does your Minimum Viable Product utilize a balanced approach?

Ever wondered why some startups failed despite having a great idea? We could possibly think of several reasons for the failure, like…

4 min readOct 4, 2020

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Does your Minimum Viable Product utilize a balanced approach?

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Swati Singh

Can Artificial Intelligence make us more Beautiful?

After struggling for years trying to find the right SPF moisturizer for my skin, I finally found one! — Thanks to the Artificial…

4 min readSep 27, 2020

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Can Artificial Intelligence make us more Beautiful?

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Swati Singh

8 Essential Tips to Build a Successful E-Commerce Business Model

Whether you are a business owner looking for ideas to revamp your business, Or, a marketer revising the existing business model of your…

4 min readSep 20, 2020

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8 Essential Tips to Build a Successful E-Commerce Business Model

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Swati Singh

Is Freemium Right for your Business? Let’s learn it from PANDORA.

Three years back, when I relocated from India to the United States, one of the many activities I engaged in on day 1 was to download a…

4 min readSep 13, 2020

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Is Freemium Right for your Business? Let’s learn it from PANDORA.

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Swati Singh

Swati Singh

Integrated Marketing Recent Graduate from NYU | Inspired by Creativity | Blogger~ Digital Marketing, E-Commerce Marketing || Dog lover

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